Across Your Entire Donor Profile
Most traditional fundraising systems excel at managing individual donor records and providing "scorekeeping" reports—tracking what gifts came in, for what purposes, and how they roll up to overall performance metrics. While detailed individual donor profile data is valuable for development officers preparing for donor meetings, and understanding high level historical results is important for organizational planning, there is a lot more value that can be extracted from your existing data.
Traditional systems fall short in three critical areas:
The Constituent Intelligence Hub transforms your existing donor data into proactive insights—identifying which anniversary donors need personal outreach, spotting early warning signs of attrition among top supporters, recognizing prospects ready for major gift conversations or upgrades, etc. Shift from analyzing what happened to influencing what happens next.
With data insights that strengthen donor relationships, boost donor retention, and eliminate the need to spend valuable time building reports, exporting data, and crunching numbers in Excel.
Your development team can be guided towards the most valuable actions to take, backed by your own data. No more wondering what to do next—just clear, actionable intelligence.
People review reports. People take action on intelligence. Get live insights from your Blackbaud data that update automatically as your fundraising landscape changes.
Seamless integration with your Blackbaud data, with enterprise-grade security managed for you—no infrastructure or IT support required—just instant access to the insights you need.
Gain comprehensive insights into how different donor segments move through their giving journeys—from acquisition timing patterns and upgrade trajectories to retention rates and lifetime value trends—providing strategic intelligence across your entire donor base.
Flag key transition points in individual donor journeys. Donor scoring to provide an at-a-glance view of each donor’s current engagement level.
Early warning systems detect donors showing signs of lapsing—from new donors who haven't made their second gift to major supporters declining engagement—allowing proactive intervention before valuable relationships are lost.
Segmentation analysis reveals where to focus efforts for maximum ROI, whether that's cultivating emerging major donors, retaining loyal mid-level supporters, or optimizing acquisition campaigns based on seasonal giving patterns.
Every insight comes with specific recommended actions tailored to different team roles—from Major Gifts Officers receiving prospect cultivation timelines to Annual Giving Managers getting optimal solicitation frequencies for different donor segments.
Identify at-risk donors before they lapse and receive specific actions to re-engage them based on their giving history and patterns.
Capitalize on seasonal giving trends with automated insights that help you time campaigns for maximum impact.
Here are examples of just three of the insight cards available in CI Hub that help prevent losses, improve new donor conversion, and maximize existing relationships – providing clear, actionable paths to revenue growth.
Preventative analyses are arguably more valuable than reactive reports. Replacing a donor costs significantly more than retaining one, and the longer a donor is engaged the more likely their lifetime value will grow exponentially. This analysis helps organizations intervene before valuable relationships are lost. It provides the who is at risk and visibility into why they are at risk so your team can take the most appropriate action. It is updated daily, but is recommended to be reviewed monthly, making it a cornerstone of fundraising analytics.
This directly addresses one of fundraising's most expensive problems. Since first-time donor retention averages only 18.5% industry-wide, this report helps organizations systematically improve their most vulnerable conversion point. Success here compounds over the years as more first-time donors become loyal supporters.
This report essentially prints money by identifying existing donors ready to give more. It's often easier and more cost-effective to upgrade current supporters than acquire new ones. Running quarterly, it provides a steady pipeline of upgrade opportunities that can significantly boost revenue without increasing acquisition costs.
Automated insights and notifications
Secure CI Hub dashboard access
Complete onboarding and support
It's time to approach fundraising differently. Stop building campaigns on historical guesswork. Start taking action on real-time intelligence that improves your fundraising outcomes.
Questions? Contact our team HERE to learn how Constituent Intelligence can transform your fundraising strategy in less than 48 hours.