Unlock Hidden Donor Potential: The Nonprofit's Guide to Smarter Fundraising

Discover data-driven strategies to maximize support from your existing donors—without complex software or data science expertise 

Download the Guide
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Nonprofits are not fully leveraging their existing donor data to improve their fundraising outcomes. Many organizations feel the only way to gain these valuable donor insights is by turning to tools like PowerBi and hiring a staff of data analysts. This is no longer the case. Modern reporting technology, such as AI, allows nonprofits of all sizes to leverage their donor data to optimize fundraising campaigns and improve results. 

What You'll Learn

  • How to identify your most valuable donors using the RFM (Recency, Frequency, Monetary) model
  • Practical techniques to segment donors effectively using data you already have
  • Strategies to spot donors at risk of lapsing before they're gone
  • Methods to tailor communication and ask strategies for different donor segments
  • Techniques to determine the optimal timing and frequency for soliciting different types of donors
  • How to balance over- and under-solicitation to maximize donor retention
  • Ways to leverage AI-powered tools while maintaining data privacy
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Who This Guide Is For

  • Development directors and fundraising staff looking to improve results
  • Nonprofit leaders wanting to make more strategic fundraising decisions
  • Organizations of all sizes seeking to maximize their existing donor relationships
  • Fundraisers without technical backgrounds who want practical, actionable advice
Get this Practical, Informative, and Free Guide.
Increase donor retention rates by identifying at-risk supporters
Allocate your limited fundraising resources more effectively
Create more personalized and effective donor communications
Establish a data-driven foundation for your fundraising program
Improve ROI on your fundraising campaigns
Implement techniques immediately using tools you already have

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